The Diligent Company

Madison, Wisconsin(approximate location)

The Diligent Company is a full-service video production studio based in Madison, Wisconsin, structured as a collective of freelance production professionals. The company offers end-to-end services including pre-production and concept development, scripting, production, post-production, editing, visual effects and animation, plus studio rental. It produces commercial and branded work for major national brands and has credits including Super Bowl commercials. The studio is known for high-end commercial production across consumer and retail brands.

Run by: Daniel Kinney — Director/Editor/Producer, Jordan Post — Director of Photography, Jack Whaley — Director/Director of Photography, Samuel Li — Director/Director of Photography/Editor, Chris Hynes — Producer/Photographer, Paul Musselman — Animator/VFX Artist

Known for: Old Navy · Reebok · Fiskars · Kwik Trip · Snap-on · Wisconsin Lottery · Lands' End · Culver's